share

ENTERTAINMENT

Pixblish


Polidea launches Pixblish - Publishing Platform for Mobile Devices

The largest weekly magazine in Poland, Polityka, launches iPad version


Project scope

Ideation
UX/UI
Testing
iOS

From this week on, the leading Polish weekly magazine, Tygodnik POLITYKA, will be available as an electronic publication for the Apple iPad. The issues will be prepared thanks to system based on Polidea Pixblish publishing platform that has been signed off to production today after a completion of publisher systems integration process at the Polityka publishing house.

“Pixblish is a completely new kind of a publishing platform for tablets, or perhaps even a new way of thinking about mobile publishing” commented Dr. John Bailey, Pixblish Manager at Polidea. “The traditional approach dictates treating the tablet as a completely new medium that requires laborious process of manual content creation. This means costs and time and is probably a reason why so many editors are afraid of launching mobile editions of their publications – despite wanting them so badly”.

Pixblish’s philosophy is centered on maximum flexibility and content reuse. The platform gets the contents – be it article text, images, advertisements, multimedia or even audio tracks – directly from the publisher’s CMS system and transforms them automatically into pages suitable for target device: a tablet, a mobile phone or an e-ink based reader, based on a set of predefined styling layouts. There is no need for labour-intensive typesetting or other bespoke formatting or processing software, while manual fine tuning is still possible.

“We knew from the very beginning that as well as working on the iPad edition, we would need a platform which would allow us to launch on other mobile devices with relative ease. We looked for a solution which will help us to create diverse and visually attractive POLITYKA editions for different mediums, without the need to setup a new graphical team. The platform based on Pixblish, created by POLITYKA and Polidea is a perfect match” - said Joanna Chmielecka, POLITYKA’s Director of Internet.

Polityka screenshot 1 Polityka screenshot 2

Pixblish facilitates the creation of electronic editions of publications such as books, weekly and daily magazines and brochures, for the iPhone/iPad, Android devices and (from Q2 2011) for Amazon Kindle. Application markets of respective platforms (Apple App Store, Android Market and Amazon Kindle Store) are used for distribution and payment processing. The final publication may be billed by single edition, available per subscription or simply free. “POLITYKA is not the first publication created using our platform” said Polidea CEO, Jakub Lipiński. “We have for example a quite successful cooperation with Herder publishing house from Germany. However, this launch is probably the biggest test of the platform to date, due to the immense popularity of traditional publication – circulation 190 thousand – and complexity of publisher CMS systems that we had to integrate with. Pixblish passed this with flying colours”.

See Pixblish website for more information.

POLITYKA electronic edition for iPad is already available at the Apple App Store.

App Store

share

LEARN MORE ABOUT THE PROJECT

Contact us if you have questions regarding the projects, technologies or services we provide. We'll be more than happy to have a chat!


You might also like

Papereed is a Swedish-based startup offering a range of audio services. Polidea was responsible for creating an accessible iOS app for audio streaming.

ENTERTAINMENT

Papereed

Great content deserves to be listened to...by everybody!

Polidea delivered the Android version of local music discovery and booking app GigTown.

ENTERTAINMENT

Gigtown

Gigtown – Discover Local Music

POLIDEA NEWSLETTER

Sign in and expect sharp insights, recommendations, ebooks and fascinating project stories delivered to your inbox

The controller of the personal data that you are about to provide in the above form will be Polidea sp. z o.o. with its registered office in Warsaw at ul. Przeskok 2, 00-032 Warsaw, KRS number: 0000330954, tel.: 0048 795 536 436, email: hello@polidea.com (“Polidea”). We will process your personal data based on our legitimate interest and/or your consent. Providing your personal data is not obligatory, but necessary for Polidea to respond to you in relation to your question and/or request. If you gave us consent to call you on the telephone, you may revoke the consent at any time by contacting Polidea via telephone or email. You can find detailed information about the processing of your personal data in relation to the above contact form, including your rights relating to the processing, HERE.

Data controller:

The controller of your personal data is Polidea sp. z o.o. with its registered office in Warsaw at ul. Przeskok 2, 00-032 Warsaw, KRS number: 0000330954, tel.: [0048795536436], email: [hello@polidea.com] (“Polidea”)

Purpose and legal bases for processing:

 

Used abbreviations:

GDPR – Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016
on the protection of natural persons with regard to the processing of personal data and on the free movement
of such data, and repealing Directive 95/46/EC (General Data Protection Regulation)

ARES – Polish Act on Rendering Electronic Services dated 18 July 2002

TL – Polish Telecommunications Law dated 16 July 2004

1)        sending to the given email address a newsletter including information on Polidea’s new projects, products, services, organised events and/or general insights from the mobile app business world |art. 6.1 a) GDPR, art. 10.2 ARES and art. 172.1 TL (upon your consent)

Personal data:name, email address

2)       statistical, analytical and reporting purposes |art. 6. 1 f) GDPR (based on legitimate interests pursued by Polidea, consisting in analysing the way our services are used and adjusting them to our clients’ needs, as well as developing new services)

Personal data:name, email address

Withdrawal of consent:

You may withdraw your consent to process your personal data at any time.

Withdrawal of the consent is possible solely in the scope of processing performed based on the consent. Polidea is authorised to process your personal data after you withdraw your consent if it has another legal basis for the processing, for the purposes covered by that legal basis.

Categories of recipients:

Your personal data may be shared with:

1)       authorised employees and/or contractors of Polidea

2)       persons or entities providing particular services to Polidea (accounting, legal, IT, marketing and advertising services) – in the scope required for those persons or entities to provide those services to Polidea

 

Retention period:

1)       For the purpose of sending newsletter to the given email address – for as long as the relevant consent is not withdrawn

2)       For statistical, analytical and reporting purposes – for as long as the relevant consent is not withdrawn

Your rights:

 

Used abbreviation:

GDPR – Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016
on the protection of natural persons with regard to the processing of personal data and on the free movement
of such data, and repealing Directive 95/46/EC (General Data Protection Regulation)

According to GDPR, you have the following rights relating to the processing of your personal data, exercised by contacting Polidea via [e-mail, phone].

1)       to access to your personal data (art. 15 GDPR) by requesting sharing and/or sending a copy of all your personal data processed by Polidea

2)       to request rectification of inaccurate personal data
(art. 16 GDPR) by indicating the data requiring rectification

3)       to request erasure of your persona data (art. 17 GDPR); Polidea has the rights to refuse erasing the personal data in specific circumstances provided by law

4)       to request restriction of processing of your personal data (art. 18 GDPR) by indicating the data which should be restricted

5)       to move your personal data (art. 20 GDPR) by requesting preparation and transfer by Polidea of the personal data that you provided to Polidea to you or another controller in a structured, commonly used machine-readable format

6)       to object to processing your personal data conducted based on art. 6.1 e) or f) GDPR, on grounds relating to your particular situation (art. 21 GDPR)

7)       to lodge a complaint with a supervisory authority,
in particular in the EU member state of your habitual residence, place of work or place of the alleged infringement if you consider that the processing
of personal data relating to you infringes the GDPR
(art. 77.1 GDPR)

No obligation to provide data:

Providing your personal data is not obligatory, but necessary for Polidea to provide you the newsletter service

Refusal to provide the above data will result in inability to receive the newsletter service.

Profiling

In the process of providing the newsletter service, we make decisions in an automated way, including profiling, based on the data you provide.

 

“Profiling” means automated processing of personal data consisting of the use of your personal data to evaluate certain personal aspects relating to you, in particular to analyze or predict aspects concerning your personal preferences and interests.

 

The automated decisions are taken based on the analysis of clicked and viewed content. They affect the targeting of specific newsletter content to selected users registered to receive the newsletter service, based on the anticipated interests of the recipient.